Articles

12th annual Rough

The Rough Notes Marketing Agency of the Year for 2000 will be chosen this month from the 11 agencies featured in last year's cover stories.

Channel Marketing

Marketing has run amok! In case you haven't noticed, you're being bombarded night and day-at work.

News briefs

A PENNSYLVANIA COMPANY has agreed to refund money to consumers whose credit cards it allegedly charged without authorization, according to the Pennsylvania Attorney General's Office.

Marketing materials

CARELESS ADVERTISING ASSERTIONS can lead to lawsuits. When a plaintiff's lawyer evaluates a potential accounting malpractice claim, he or she typically will examine all of the advertising materials the CPA provided to the client.

The secret's out

Want to grow your small company with the brilliance of a marketer from Mensa? Want a business-building strategy that would have Bill Gates groveling at your feet?

Featured Articles

Free Chatlines - Free chatlines that are free for 30 mins or more.
Phone Chat - Put down the remote and pick up the phone and dial a chat line now!

Types of Direct Mail Advertising Formats to Implement in Your Home Business - Okay so you have decided direct mail is one of the ways you wish to market your home based business.

Balancing Your Internet Marketing - Anyone who has recently made a foray into making money online can tell you how easy it is to be inundated with work, yet not be making any money.

Pro Travel Network Review An Honest Look At The Truth - Looking for more information on the Pro Travel Network opportunity? This article will give you some need to know items about the program.

Affiliate Marketing Get Started Before It Is Too Late - You may want to start your own business now.

How to Make Your Article Marketing Campaign More Efficient - In this article I am going to discuss how you can employ some useful tools in a clever way to increase the efficiency of submitting articles and publishing content for syndication.

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Marketing

Our marketing news covers the latest trends in the marketing profession including innovations and scoops in marketing communications, marketing strategies, and technology.

16th ANNUAL ROUGH NOTES: MARKETING AGENCY OF THE YEAR CANDIDATES

One of the agencies featured in a Rough Notes cover story during 2004 will be chosen Marketing Agency of the Year. The agency principals of the winning firm will be presented with the award at a dinner held in their honor in early 2005.

Marketing agency targets Central Coast vintners

Terra Communications, Inc. is a new company that's taking a new tack in winery marketing. Conceived in 2001, the company was incorporated after a three-year gestation in July 2004, and now has offices in Santa Cruz and San Luis Obispo counties.

Congratulations to The Rutherfoord Companies Roanoke, Virginia

The Rutherfoord Companies, which grew from $7.3 million in revenues in 1994 to $31.3 million in 2003, is the 2004 Rough Notes Agency of the Year. Rutherfoord has 225 employees and operates two offices in Virginia.

Team players: get more wins—and more sales

WANT TO PAY a marketing team only for results? Then get an affiliate program in place, and invite internet-savvy marketers to promote your business for no upfront cost.

Don't let referrals define your agency's marketing plan

I've read with interest the comments by Rough Notes' columnists Roger Sitkins and Michael Jans concerning the importance of obtaining business by referrals.